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Subject Details
Dept     : Management Studies
Sem      : 3
Regul    : 2023
Faculty : Mr. M. Gowtham
phone  : NIL
E-mail  : gowthammahendran4834@gmail.com
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Announcements

  • Youtube Video

    Dear Students, the Youtube Video has been uploaded for the following topics:</br>The History of Advertising in 60 Seconds</br>Media Planning and Buying - Learn All About Media Planning and Buying</br>Message Strategy, Executional Framework of Message, Cognitive message, Affective Message, Conative</br>What is Sales Promotion and Different Tools used in Sales Promotions</br>What are Tools for Consumer & Trade Sales Promotion?</br>What is Sales promotion? | Techniques of sales promotion

  • Resource Link

    Dear Students, the Resource Link has been uploaded for the following topics:</br>Sales Promotion</br>ADVERTISEMENT MEDIA</br>Advertisement Design</br>Advertising Message : Meaning, Importance and Components</br>Steps in Advertising Process

  • Assignment

    Assignment topic is Social Media vs Traditional Advertising Objectives and due date is 26-09-2025.

  • Assignment

    Assignment topic is Media Mix Strategy for a Festive Campaign and due date is 12-10-2025.

  • Assignment

    Assignment topic is Analyze an Ongoing Advertising Campaign and due date is 17-09-2025.

  • Assignment

    Assignment topic is Create an Ad Concept for Amul and due date is .

  • Youtube Video

    Dear Students, the Youtube Video has been uploaded for the following topics:</br>How Do You Structure a Creative Agency?</br>What does an Ad Agency do?

  • Resource Link

    Dear Students, the Resource Link has been uploaded for the following topics:</br>Sales Promotion</br>Advertisement Concept</br>Advertisement Agency</br>Inside an advertising agency</br>How Do You Structure a Creative Agency?</br>Difference between Advertising and Sales Promotion</br>Advertisement\