Subject Details
Dept     : Management Studies
Sem      : 2
Regul    : 2023
Faculty : Dr.A.SARAVANAKUMAR
phone  : 9843644749
E-mail  : saravanakumar.a.mba@snsce.ac.in
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Syllabus

UNIT
1
ENTREPRENEURSHIP

Evolution of Entrepreneurs, Characteristics of an Entrepreneur, Functions of an Entrepreneur, Types of an Entrepreneur, Difference between Entrepreneur and Intrapreneur, Role of Entrepreneurship in Economic Development, Social Entrepreneurship.

UNIT
2
PLANNING THE BUSINESS MODEL CANVAS

Need and Objectives of Business Model Canvas - Concept of BMC -Key Partners – Key Activities – Value Proposition – Customer Relationship – Customer Segment- Key Resources – Distribution Channel - Cost Structure

UNIT
3
INNOVATING WITH BUSINESS MODEL CANVAS

BMC Revenue Streams – Advantages & Disadvantages – Importance -Purpose – Phases of Business Model Design – Business Models and Business Plan – Business Model patterns – Tips to create a BMC - Apply the business model concept to real companies.

UNIT
4
FINANCING OF ENTERPRISE

Need for Financial Planning, Sources of Finance, Capital Structure, Term Loans, Sources of Short Term Finance, Venture Capital, Export Finance, Angel Financing, Cloud Financing

UNIT
5
INSTITUTIONAL AIDS AND TAX BENEFITS

Institutional Finance to Entrepreneurs: Commercial Banks, Role of IFCI, IDBI, ICICI, LIC and SFC, Institutional Support to Entrepreneurs: Role of DICs, SSICS, NSIC, SIDCO, SIDBI, SISI and SIPCOT. Tax Concessions to Small Scale Industries in Rural Areas and Backward Areas.

Reference Book:

1. G.P. Gupta and N.P.Srinivasan, ‘Entrepreneurial Development in India’ Sultan Chand & Sons, 2020. (Units-I & V) 2. P.Saravanavel, ‘Entrepreneurship Development’, Margham Publications, 2020. (Unit I & V) 3. P.Saravanavel,‘Entrepreneurship Development’, Ess Pee Kay Publications, 2021. (Unit I & V) 4. A.K.Gupta, ‘Generic Skills and Entrepreneurship Development’, S.K.Karatia & Sons, 2023. (Units-I,II,III,IV) 5. Sangeetha Sharma, ‘Entrepreneurship Development’, Second Edition, 2021.

Text Book:

1. S.S.Khanka, ‘Entrepreneurial Development’, Kindle Edition, S.Chand & Company Ltd., 2021. (Unit I, II, III, IV & V). 2. Robert F.Hisrich, ‘Entrepreneurship’, 11thEdition, Tata Mcgraw Hill, 2019. (Unit I