-
Lecture Notes
Dear Students the Lecture Notes has been uploaded for the following topics:</br>1. Concept and Definition of Advertising, </br>1. Concept and Definition of Advertising
-
Question Bank
Dear Students the Question Bank has been uploaded for the following topics:</br>Advertisement
-
Youtube Video
Dear Students the Youtube Video has been uploaded for the following topics:</br>Advertising </br>Types of Advertising
-
Resource Link
Dear Students the Resource Link has been uploaded for the following topics:</br>Types of Advertisement</br>advertising </br>Advertise Management</br>advertisement management process
-
Assignment
Assignment topic is Consumer Oriented Sales Promotion and due date is 25-10-2024.
-
Assignment
Assignment topic is Media Research in Advertising and due date is 14-10-2024.
-
Assignment
Assignment topic is Types of Media Advertising Choice Criteria and due date is 20-09-2024.
-
Assignment
Assignment topic is Apportioning the advertising budget and due date is 17-09-2024.
-
Lecture Notes
Dear Students the Lecture Notes has been uploaded for the following topics:</br>Introduction to Media Planning, </br>Types of Media and Choice Criteria
-
Puzzles
Dear Students the Puzzles has been uploaded for the following topics:</br>concept
-
Lecture Notes
Dear Students the Lecture Notes has been uploaded for the following topics:</br>3. Economic Implications of Advertising, </br>1. Concept and Definition of Advertising, </br>4. Legal Implications of Advertising, </br>5. Major Players in Advertising, </br>6. Setting Advertisement Objectives (2), </br>7. Apportioning the Advertising Budget (2), </br>8. Advertisement Agencies – Selection and Remuneration (2), </br>9. Advertisement Campaigns – Planning and Execution (2), </br>2. Social Implications of Advertising